There’s a lot of thinking and planning involved before starting to build your website.

If you’re thinking of getting started, but don’t know where to start, here are a few key areas to consider:

• Strategy- It’s important to have an idea of what you want people to know about your business. What are you passionate about? What does your company stand for? Knowing this before starting your design process will be the difference between a professional site and an amateur one.
  
  
• Branding – Your site should tell viewers who you are and what products and services you offer. Your branding should also be similar to other forms of marketing you do for your business. Having a brand message that is strong and well represented will strengthen your credibility.
  
  
• Audience – Knowing your target audience is crucial to the success of your site. The content on your website will largely be tailored to them. For example, if you are targeting the younger population, you may want to include more videos and graphics on your site.

Don’t have a website yet? Send me a message and see how we can get you started with establishing a strong online presence!